easyJet: innovations in 2010


With a positive result for 2009 and a promising outlook for 2010,
Easyjet is well placed for the economic recovery

Despite the difficult economic climate, Easyjet has succeeded in achieving growth and profits in 2009. While the aviation industry as a whole has been suffering from the effects of the crisis, Easyjet – the leading low-cost airline in Switzerland and the second biggest airline operating from Swiss territory – has announced that it is satisfied with its results. With an occupancy rate up by 1.4% to 85.5% and a total number of passengers up 3.4% to 45.2 million, Easyjet has consolidated its position in the network of European medium-haul carriers. These good results are due to an optimisation of costs, particularly through the withdrawal of aircraft that are expensive to run and the renegotiation of fleet maintenance contracts.

In Switzerland, Easyjet is bringing into service three new aircraft – a 180-seater A320 which started last Monday and two 156-seater A319s which will be arriving in June 2010, one from Basle and the other from Geneva. This will allow the airline to add no fewer than 7 new destinations, bringing its total up to 71 (24 from Basle and 47 from Geneva). The company is strengthening its business class service from Basle and increasing the product mix from Geneva.

2010: new airdraft, new passengers, new destinations

While it is still early days to announce new lines for the summer of 2010, Thomas Haagensen, sales director for Northern Europe, has confirmed the order of a new aircraft to add to the fleet already based at Geneva International Airport.
New routes from Geneva (summer 2010):

  • Faro / Portugal, Thursdays and Saturdays from 3 April to 30 October
    Faro is the capital of the Algarve region in the far south of Portugal. It boasts a superb beach and a score of golf courses suitable for both the amateurs and the professional. Discover the Ria Formosa lagoon, a nature reserve of 17 000 hectares transited by hundreds of species of migratory birds. Visit the old town with its ramparts and 13th century cathedral. Savour the vast range of local seafood and citrus fruit.
  • Brindisi / Italy, Thursdays and Saturdays from 3 April
    Situated on the shores of the Adriatic, Brindisi offers an agreeable climate all year round. Take a stroll along the promenade and enjoy the fabulous views on the way to the port. The town is packed with history and its churches and cathedrals are well worth visiting. Don't miss the great Hohenstaufen castle, which still served as a naval base during the First and Second World Wars.
  • Heraklion / Crete, Tuesdays and Saturdays from 19 June to 30 October
    Heraklion, the capital of Crete, reflects the varied history of the island, with Byzantine churches rubbing shoulders with Venetian palaces and Turkish fountains. Sun-lovers will enjoy the fine sands of the beaches of Amoudara and Amnissos. Venizelou Square is the perfect place to spend a lively evening and dine out on local specialities. To discover the wealth of Crete's Minoan antiquities, a visit to the Archaelogical Museum is a must.