Continuing the expansion of its air transport network, easyJet will open a new route to Lille from 29 March 2013 with a frequency of four flights a week (Monday, Wednesday, Friday, and Sunday). This new French destination will be the 8th from Geneva and bring to 58 the total number of routes.
At the same time, easyJet is continuing to invest in the region, by basing an additional plane in Geneva, which will now have 13 aircraft. The plane, an Airbus A320, will be operational from December 2012. The arrival of a new aircraft at a hub represents a potential 250,000 additional passengers, according to figures accepted by the aviation industry, and adds up to 250 indirect jobs for the region.
easyJet has also published data from a study by the BAK Basel economic research institute that confirms the impact of its activities on the region and its role as a strategic partner in the development of the Lake Léman area. The airline generates CHF 1.4 billion in economic benefits for the region. In terms of employment, easyJet accounts for 1,800 direct and indirect jobs spread between Geneva, Vaud and neighbouring France.
In a globalized economy, the accessibility of a destination is a factor of productivity and growth. In this context, easyJet’s operations play a key role for the region. As the leading flight network from Geneva, with 58 destinations and a 38% market share, easyJet has carried to Geneva almost 5.5 million passengers in the last twelve months, 18% of them business travellers.
For information & reservations: www.easyjet.com